August 28, 2016

How To Enroll your EON Card to Unionbank Online Banking

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I know this is an overdue post. But I think this is still worth blogging especially to freelancers who are looking for Tips about EON Replacement Card and on How to Enroll to EON Cyber Account

So here it goes...

My EON card has expired last July 2016 and before it happens, I already filed for an under time (at work) so I can apply for an EON Replacement Card.

And I'm glad that I did that because I learned that if you request for an EON Replacement card before the expiration date - it's actually FREE. But if you did that after the expiration date, you will pay P100. At least I was able to save money. :)

As for the application, it was fast and easy and you can apply in any Unionbank branches. You will just need to bring a valid ID and your EON card (of course) because you are going to surrender it and they will break/cut and attached it to you EON Replacement card form (that you are going to fill-out) 

After that wait for two weeks to claim your new card.

And when you have finally got your EON Card. It's time that you Re-Enroll or Enroll it Online. 

Below are the steps: 

1. Go to Unionbank website and click the EON Cyber Account. 
For your convenience, here's the URL: https://www.unionbankph.com/ (Note that it is a secure site, you should see the security/lock icon)

eon cyber account

2. Then a new window will appear that will let you choose with these two options: 
     a. Change Primary Card 
     b. Register Now

The Change Primary Card option will ask you to input your previous card number. If you know it, then that's the option that you need to choose. But if you are like me, who didn't bother remembering it or noting it down (yeah, I didn't care anymore because they already break the card - hehe and I only remember my account number hehe) then we will have to choose the Register Now option (which will ask us to input more details since it's a new registration). 

The page that will appear if you choose Change Primary Card option 

August 05, 2016

What You Need to Know When Buying a Used iPhone

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If you’re in the market for a new iPhone, you may be considering purchasing a used one instead. The reasons are many and the benefits, namely savings, can be significant, but there are some things you should know before going in that direction. Otherwise you could find yourself out your money and with a paperweight rather than a working phone.

First, try to stick to reputable sellers like Gazelle or Amazon. Even better, see if your carrier offers used phones for sale, many do. Think hard before buying a used (or new for that matter) phone from Ebay or Craigslist. The risk of getting a broken or stolen phone is quite high on both sites. If you do go the Ebay route, read the seller’s feedback (both received and given) very carefully along with the listing, and buy only with a credit card, which will give you the maximum protection. Unfortunately, when buying from Ebay there is no way to be sure you’ll get a phone with “Find My iPhone” turned off. If it’s not, the phone is useless. There is no way to get around the activation lock without the previous user’s Apple ID and password. If your phone arrives with it turned on, your only hope is to pray the seller will either provide the info needed to turn FMI off or accept the phone back for a refund.


August 04, 2016

Social Media for Business in Review

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The popularity of social media cannot be ignored and, due to the fact that the amount of social media users is expected to reach 2.55 billion in 2018, understanding the way each platform works is vitally important for your business. In this article, we will review five major social media platforms: Facebook, Twitter, Instagram, Snapchat, and Pinterest. We will also discuss the demographics of each, and how they can help your business. Social media increases traffic and exposure, and, if you understand how the platforms differ and how they work, you will be able to capitalize on that.

What is Facebook?

Facebook is a social media site that allows users to share text posts, pictures, videos, and any other form of media. You are able to plug in information and data about your business into your profile, and the settings for businesses make it seem like a webpage with a social media twist. On Facebook, you can add friends and followers, with the former being able to see everything you post and the latter just seeing what you want them to.

On Facebook, there are 1.51 billion mobile active users. The demographics are very diverse and include a large range of age groups, education levels, incomes, and races. The majority of Facebook users are between 18 and 29 (84% of that demographic uses the site), 77% of women use Facebook, and the majority of users (72%) are in the suburbs. The average amount of Facebook friends that someone has, according to Pew Research, is 155, and 58% of the entire adult population is on Facebook. (All statistics are provided by Pew Research Center).

Facebook can help your business because it is specifically designed to allow companies to post as much information and news about themselves, while also providing a way to contact them and have them respond rapidly. Currently, 40 million small businesses use Facebook, and, as a result, Facebook has set up an entire department dedicated to supporting them. Facebook is also a primary location for social media influencers, and if your business’ demographic is wide-reaching, you should create a page.

What is Twitter?

Twitter is similar to Facebook because you can share text posts, pictures, videos, and other multimedia. Twitter has a character limit of 140, and you can only attach four pictures per tweet (or one video or one GIF). Again according to Pew, 23% of adult internet users are on Twitter, and 19% of the adult population at large is on Twitter. Twitter skews male and the majority of its users live in urban areas and are between the ages of 18 and 29.

Twitter for businesses is able to let you post succinct, clear information with a link. Twitter users are more likely to share posts than their Facebook counterparts and approximately 70% of small businesses have a Twitter account. If your business is looking to attract a younger audience, particularly one that lives in an urban area, you will be able to use Twitter to do so, but make sure that you are posting links to your site—otherwise, the character limit will chop off your information and make it less meaningful.

What is Instagram?

Instagram is a photo- and video-sharing site that allows people to represent themselves visually. Businesses are taking part in Instagram, posting pictures and videos of their products, services, and how to use them. Beauty and clothing companies are two of the biggest presences on Instagram, with “tutorials” on how to apply makeup, and pictures of clothing with links on how to purchase them. Instagram’s demographics look a lot like Twitter’s. According to Pew, 26% of adult internet users (21% of the entire adult population) use Instagram. The primary users are female, ages 20 to 29, who reside in urban areas.

Instagram allows your business to represent itself through pictures and videos, which help visually-oriented users get a better grasp on your product or service than just words could say. Pictures and videos are, generally, more engaging in comparison to large blocks of text, and taking advantage of that medium will allow you to attract a younger audience.

Snapchat

Snapchat has seen more and more use by businesses and celebrities. It allows you to take pictures and short videos that, when received, are visible for ten seconds before disappearing -- hence the “snap” in the name. Despite the short duration of the pictures and videos, when combined with a social media influencer, Snapchat is pretty powerful. This is evidenced by the fact that the app has 100 million daily active users. Additionally, according to Bloomberg Technology, people watch ten billion videos a day on the mobile app. This is a two billion increase since February of this year.

Businesses can use Snapchat themselves, or, more effectively, they can work with social media influencers to reach their established audiences. Like Instagram, Snapchat is a way to represent your brand visually, and it is very effective, even with the time limit that is imposed onto the videos and pictures.

What is Pinterest?

Pinterest is another photo-sharing site that allows users to curate and post pictures. If you see a picture you like, you can “pin it” to your page and, when people see your photos, if they like them, they can do the same. According to Pew Research Center, 31% of the adult online population uses Pinterest, and 26% of the adult population at large, online or offline, uses the site. The photo curating is what makes it different from Instagram and Snapchat, which are also sharing sites. Pinterest represents your brand visually, and allows you to collect other pictures from other users that help showcase your company as well (and build relationships with those other users.)

Pinterest reached 100 million users in 2015, and its follower count is only increasing. It has made “pins” shoppable with a “Buy Button,” meaning that you can click “buy” and purchase something if you like the picture—a major advantage for businesses that can market their products successfully this way. On Pinterest, there are 50 billion pins, and 30 billion of those are “buyable,” i.e. they are products that are being sold, not just aesthetic-only photos. Also, people who visit Pinterest, on average, spend 50% more than regular, non-Pinterest-using customers. If you are a business that has a product that can be represented visually, this is a platform you need to be on, particularly if your product is popular among women, ages 18-29, the largest demographic on the site.

Regardless of the site or sites you choose, social media helps drive traffic to your business, particularly if you use a social media influencer platform with a large user base to help you find and connect with the right influencers for your brand.

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