Apart from conquering the airwaves, One Direction seems all set to try a new direction by launching a new fragrance line. Over the course of two months, various commercials, press releases and even YouTube videos have gone viral, to promote their perfume which is aptly named ‘Our Moment'.
Fans from all over have fawned over and gushed on the singing sensations’ teasers on YouTube. And teasers they surely are, with only a few seconds worth of exposure that is set to kindle any One Directioner on fire. So far, we’ve only seen Niall, Zayn, Louis and Harry in individual, 4 second teasers. Perhaps Liam will complete this awesome quintuplet ad before the formal unveiling of the fragrance on August 25?
Since their exposure to the public limelight two years ago, the boys of One Direction have proven themselves to be unstoppable. Numerous record deals, Chart topper singles, concerts, guest ins and public appearances keep these phenomenal group busy but grounded. Time and again, they have endeared themselves to fans with their humility and dedication to the craft.
Now, as they try their hand into a different ‘pie’ so to speak, One Direction is calling out to fans once more for support. “Our Moment” seems to be labeled fittingly so that each fan can try the scent and have their own cozy little moment with their idolized group.
“Our Moment” is packaged in pink a pink box and bottle with a silver crown. The scent has been said to contain notes of grapefruits, wild berries, jasmine petals, sheer wood and creamy musk. It will be first made available in London on August 25 and will then reach worldwide shore on September 9. Prices will range from Php 1,400 to Php 2,000.
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