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Delegating Your Way To Success

If you’re running a business, you’re probably already aware that it takes a lot of time, and as such it can often feel like you’re spread pretty thin. While you’re going to be busy in whatever you do, there are ways to better optimise the time you spend on your business, and that is: delegate. Every successful person you’ve heard of has delegated responsibilities to others on their way to glory, and so should you.


What Can Others Do? 

Ask yourself: what are your weaknesses? What do you think others would be able to do better than you? You might think the answers to most issues, but take a step back from your ego for one second and somebody below has greater experience in a field you know only a little bit about. Remember: it’s not a competition. You need to do what’s best for your business, not what’s best you as an individual. 

Bringing in the Right People 

Unless they’re everyday, simple tasks, you can’t delegate the things you know little about it to just anybody: you need to have the right people around you. This might mean hiring new staff or outsourcing some work to freelance and contract workers. It could also mean letting the experts take over entirely: for example, by having a managed cloud vps or having an outside marketing team control your content. This is the only real way that delegating makes sense: if they’re not able to offer you something that you don’t currently possess, it might be more hassle than it’s worth. 

Trust The Pros, Gain Time 

If you’re comfortable enough to relinquish some control over of your business activities, then you’ll find that you’ll have freed up plenty of your own time - and in many cases, actually saved money for your company. You’ll have to check in from time to time, of course, and you have to be explicitly clear about anything that the person or company you’re delegating work to needs to bear in mind. Still, once it’s underway you’ll be able to get on with the things that matter most to you knowing that other aspects of your company are being taken care of.


Giving Thanks 

Done properly, delegating work to others will give your company a massive boost. If they’re worked well for you, tell them! This will help foster good relationships going forward. If you’ve hired a freelance worker to do a job for you, keep them in mind for when a full-time position within your company is available.

...But Still, You’re The Boss 

Delegating is a useful resource to make your company more efficient, but it’s not to be relied on at every cost. Think of it as a tool in a chest of tools: use it when it’s right, but don’t lose sight of your own control of the company. You’ll need to decide when it’s best to delegate work to others, just as you’ll have to decide when it’s not working. If you’re unable to trust a worker to meet the standards you set yourself, you may have to do the work on your own.

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